In this video tutorial, I will be showing you how to use RAGE Software’s SERank. SERank is a simple tool, used to check the rankings of any website for any keyword. First, I will show you the simple way of using this software, and then I will go into greater details on other features in the program.
Before I begin, I just want to mention that in the version I am using, you may notice that there is an option to search MSN. You most likely will not see that in your version as MSN is now Bing and RAGE Software has update this program to reflect that change. I also have the option to use Bing in my version here.
The first thing I’m going to do is add a website. So I’m going to use apple.com.Then, I’ll want to add a keyword to search for, using this URL. I can put in as many keywords as I choose. Next, I’ll hit the Check Rankings button. I have Google, Yahoo, and Bing checked off. I’ll click the Check now button.
Within just a few seconds my results show up. So now we can see here where www.apple.com ranks for the keyword iWeb.
So that’s a simple way of using this program. Now I’m going to show you what else you can do with it. So I’m just gonna fast forward a bit here. Now I have bluenile.com under websites, and 4 different keywords related to the site. I’m going to check the rankings for all 4 of these keywords, and see where bluenile ranks for all 4 of them. Depending on your connection speed, how many keywords, and how many results you want the program to sift through, this could take up to a few minutes. I will fast forward again so that we can move on with this demonstration.
So here we are with the results, and now you can see that there are a lot more results than last time because this time we used 4 keywords instead of just one. A really cool feature of this program is that I can make a report based on these findings. So you can see here exactly what the report will look like. You can even export it as a PDF, so it is really a nice tool to have if you have clients that may be interested in knowing how their site is ranking on a month-to-month basis for example.
The next thing I want to show you is another feature for SERank. The program allows you to compare multiple websites to each other, so that you can see how you rank against your competitors. So I’ve now added jamesallen.com and I have used the exact same keywords as I used with BlueNile. I have already obtained the rankings for each, so now all I have to do it press the Competitor Analysis button. Once this screen pops up, I will check off the keywords for the first site, and then check off the second site and the keywords for it as well. The placements for the keywords appear on this chart. If I want to change between search engines, I can just use the drop down menu at the bottom of the screen.
The last thing I want to show you is just a small adjustment that can be made within the preferences. If we go to RAGE SERank on the menu bar and then select preferences, we can choose how many results we want the program to check up to. So if we want it to search through the first 200 results, we can select that, and if we want it to search through the first 1000 results, we can also select that. If you choose not to touch this preference, the default number will be 50.
So that’s how you use SERank. If you want to view more video tutorials, visit www.apptorial.com